Cycling to the moon and back: Gebrüder Weiss launches a new competition
Third round of the international bicycle competition at Gebrüder Weiss / Ambitious goal: cycling to the moon and back / Corporate forest in Nicaragua grows by another 7,000 trees.
This year, Gebrüder Weiss again calls upon cyclists to participate in the company’s international cycling campaign “GWcycles”. From March 25, cycling enthusiasts all over the world will be pedaling for all they are worth. The goal of the sports competition in 2024 is ambitious: cycling to the moon and back. International participants have until September 30 to cover the distance of 768,800 kilometers.
As in previous years, GWcycles combines this sports challenge with environmental protection: the international transport company will plant another 7,000 trees in Nicaragua for the kilometers covered by the participants. In the two previous rounds, a total of 13,000 trees have been planted in Togo and Nicaragua. By planting these corporate forests, Gebrüder Weiss makes an important and active contribution to a climate-friendly future.
“At Gebrüder Weiss, we believe in sustainable mobility, and as a global logistics company, we are enthusiastic about moving things together,” Frank Haas, Head of Corporate Brand Strategy & Communications at Gebrüder Weiss, describes the essential motivation and targets of GWcycles. “So far, our cycling community has accomplished spectacular results each year; they enjoy exercising and actively contributing to environmental protection. We are looking forward to this year’s competition.”
Following the previous year’s campaign, which ended with a surprising success – more than 15 times around the world – we’re challenging the participants of the 2024 competition to cycle to the moon and back. The main prize that Gebrüder Weiss offers is a gravel bike that will be raffled amongst the top 300 participants as well as more exciting prizes that are waiting for seven different challenges. Anyone can participate in the competition. The number of kilometers completed will be recorded and calculated in a cycling app. Click here to go to the relevant app: www.gw-world.com/de/cycling-around-the-world. Simply download, register, and get started!
About Gebrüder Weiss
Gebrüder Weiss Holding AG, based in Lauterach, Austria, is a globally operative full-service logistics provider with about 8,600 employees at 180 company-owned locations. The company generated revenues of 2.47 billion euros in 2023. Its portfolio encompasses transport and logistics solutions, digital services, and supply chain management. The twin strengths of digital and physical competence enable Gebrüder Weiss to respond swiftly and flexibly to customers’ needs. The family-run organization – with a history going back more than half a millennium – has implemented a wide variety of environmental, economic, and social initiatives. Today, it is also considered a pioneer in sustainable business practices. www.gw-world.com
